I’ve been working in and around marketing for most of my career, often before I fully understood what the job was supposed to be. I studied marketing at UMass Dartmouth, but some of the most formative parts of my education came from working alongside experienced practitioners early on and learning by observing how decisions actually got made.
Alongside my business coursework, I also completed a minor in philosophy. While that combination wasn’t especially common, it shaped how I tend to approach work. I’m pragmatic about execution, but I’m instinctively skeptical of assumptions that go unexamined, particularly the “we’ve always done it this way” kind. I tend to poke at ideas until they either hold up or clearly don’t.
That perspective has followed me throughout my career. I’m generally more interested in clarity than certainty, and more comfortable revisiting a position than defending it out of inertia. In practice, that’s meant being willing to challenge narratives, simplify overly technical explanations, and adjust course when something isn’t resonating with the people it’s meant for.
Professionally, this has translated into a career focused on helping organizations communicate complex ideas more clearly and build go-to-market foundations that can hold up as products, teams, and expectations evolve.
I live in the Boston suburbs with my wife and kids. Outside of work, most of my time is spent trying to keep up with them, reading widely, and staying curious enough to avoid getting stale.
