About Me

I studied marketing at UMass Dartmouth. I also minored in philosophy, which probably explains a lot.

I’m pragmatic about execution, but I have a low tolerance for unexamined assumptions - especially the “we’ve always done it this way” kind.

Over time, that’s turned into a career focused on positioning, narrative, and go-to-market foundations for complex B2B products - the kind with long sales cycles, skeptical buyers, and teams that can’t afford to reinvent the story every quarter.

I live in the Boston suburbs with my wife and kids. Outside of work, most of my time is spent trying to keep up with them.

That tendency has shaped the way I work. I’d rather revisit a strategy than defend it out of inertia. And I’m happy to simplify something technical if it’s not landing with the people it’s meant for.